Many schools, however, are still teaching more
traditional journalism courses, and have shied away from focusing too many
resources on developing niche coursework on using Twitter’s analytics tools to
help monitor and improve news content, for example. Schools like Western
Kentucky University are still teaching a relatively traditional journalism
curriculum—although they do have a strong photojournalism/multimedia program.

For example, undergraduates take courses in reporting, intermediate reporting,
advanced reporting, feature writing, history of the American press, press law
and ethics, and news media management. The problem is: there are fewer and
fewer aspiring Bob Woodwards and Walter Cronkikes. With the declining number of
young people using traditional new outlets to stay updated on current events,
fewer and fewer high school and college students will are interested in
studying journalism as an academic discipline.

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